BELANNA ZHOU

UX ｜PRODUCT DESIGNER

I am a self-motivated and collaborative UX | Product designer who is a strategic partner from product innovation, planning to final launch. I thoroughly engage in all steps of the lifecycle of product development. I create and drive design solutions that address business, brand, and user requirements. I work with cross-functional teams building innovation and product momentum. I’m passionate about intuitive, simple, and engaging designs solution for solving complex business and user problems with users centered insights and strategy. I believe good design is accompanied by usability, accessibility, simplicity, and human behaviors.

Design does not only mean how it looks, it also means how it works.

Grammar Checker Application

  • #Product Design
The problem of the grammar checker tool at Pearson Writer was lacking enough features supports and ease of use. I prioritized the core needed features and redesigned everything. After released in 2020, we reached 4+ KPI and got many positive feedbacks from students.
Read More

Project Dashboard and Notebook

  • #Product Design
  • #UX/UI Design
The problems of the project management tools at Pearson Writer were lack of flexibility and ease of management experience. I led the product redesign in every aspect of the product development lifecycle. After release 2019, the redesign reached out to 6+ business KPI and one KPI exceed the plan.
Read More

Redesigning Pearson MyLab & Mastering

  • #Product Design
Reshaping the legacy system and crashing business problem ambiguity to drive an intuitive student taking homework experience. This is an ongoing project. Due to credentials, please send me an email for the password.
Read More

Text Editor--Design Component/Design System

  • #Product Design
  • #UX/UI Design
The text editor is one of the design components/design systems that I built for the learning application team at Pearson. It is designed for 7 products teams for millions of customers have a consistent cross-product experience and for software engineers to have clear implementation guidance. #Design system#
Read More